“A brand is the set of expectations, memories, stories and relationships that, taken together, account for a consumer’s decision to choose one product or service over another.” – Seth Godin

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LEGAL EXPERTISE

Geographical Indication

Geographical Indications (GI) identify products that originate from a specific region and possess qualities or a reputation intrinsically linked to that origin, ensuring that only authorized producers can use the name. By protecting authenticity and preventing misuse or imitation, GI rights help preserve traditional knowledge, strengthen regional identity, and enhance the commercial value of origin-based products in global markets.

Geographical Indication

Our Services

GI Registration & Prosecution

We handle the registration of Geographical Indications with a focus on proving origin, uniqueness, and linkage to territory. From application to acceptance, we ensure your GI stands on strong legal and evidentiary footing.

Infringement & Litigation

Misuse of a GI impacts entire communities, not just a single entity. We take action against unauthorized use and misrepresentation, protecting the integrity and reputation of the indication.

Authorised User Registration

We assist producers and stakeholders in securing authorised user status, enabling lawful use of the GI while ensuring compliance with the prescribed standards.

Opposition & Rectification

We represent clients in opposition and rectification proceedings, addressing conflicts, wrongful registration, and challenges to ensure the GI register reflex legitimate rights.

Global GI Strategy & Protection

Protection doesn't stop at borders. We develop and execute international strategies for GI recognition and enforcement, navigating jurisdiction-specific frameworks to safeguard global value.

Advisory & Compliance

GI protection is rooted in continues compliances. We advise on regulatory requirements, quality control, and usage standards to maintain the validity and credibility if the indication.

Geographical Indications (GI) identify products that originate from a specific region and possess qualities or a reputation intrinsically linked to that origin, ensuring that only authorized producers can use the name. By protecting authenticity and preventing misuse or imitation, GI rights help preserve traditional knowledge, strengthen regional identity, and enhance the commercial value of origin-based…

Geographical Indications (GIs) protect products that derive their identity, quality, and reputation from a specific place of origin. In India, this protection is governed by the Geographical Indications of Goods (Registration and Protection) Act, 1999, ensuring that only authorised users can represent goods linked to a particular region and its unique characteristics.


At MAK LAW, we go beyond registration—we help protect the collective value and authenticity behind a GI. Our approach focuses on establishing a strong link between the product and its geographical origin, ensuring compliance with statutory requirements while strengthening enforceability.


We assist throughout the lifecycle—from registration and authorised user applications to developing protection strategies and ensuring ongoing compliance. Our team also advises on maintaining quality standards and navigating regulatory frameworks that are essential to sustaining GI status.


Where misuse or misrepresentation arises, we act decisively. From enforcement actions to litigation, we work to prevent unauthorized use and preserve the integrity and reputation of the indication.
With a deep understanding of both legal and ground realities, we ensure that your GI is not just registered—but protected, respected, and commercially sustained.

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