Trademarking your business name can help you build brand recognition and strengthen your brand’s reputation. You will build credibility among your followers and prospects, and help convince others (especially your competitors) that your business is original and valuable, and shouldn’t be copied or used without your permission.

A trademark helps consumers to identify and choose between products/services based on their distinction, reputation, and quality.

Protecting your intellectual property has become more important than ever before as we move forward into an increasingly digital age. Properly registering your trademark puts the rest of the business world on notice that the design, word, name, or symbol you are using to identify your goods or services is your official and legal trademark, […]

Millions of blogs exist across the internet. Some have grown to gigantic magnitudes, while others remain determinedly in a particular niche. Whatever the case, bloggers face legal issues similar to that of their print publication counterparts. That is, they need to protect their intellectual property.

Intellectual property Intellectual property refers to creations of the mind: inventions; literary and artistic works; and symbols, names and images used in commerce. Intellectual property is divided into two categories: Industrial Property includes patents for inventions, trademarks, industrial designs and geographical indications. Copyright covers literary works (such as novels, poems and plays), films, music, artistic […]